LUTI MEDIA - PRODUCTION COMPANY - MUSIC VIDEOS, COMMERCIALS & FILMS1

Music video and entertainment platform VEVO announced Tuesday that within 24 hours of the release, it had garnered 10.9 million views.

The video beat out fellow young artist Miley Cyrus' 'We Can't Stop' clip, which held the one-day record at 10.7 million views.

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Maxxx is a brand new 6 X 30' comedy series that centres around formerly famous boyband star turned drug-shamed tabloid laughing stock Maxxx (O-T Fagbenle - The Handmaid's Tale, NW, Looking). He's down, but not out...he's trying to make a comeback to prove to the world - but mostly to his famous popstar ex-girlfriend - that he's not the massive loser everyone says he is.
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When Beyonce and JAY-Z announced that they're launching a joint On The Run II Tour this summer, the power couple dropped a soon-to-be-iconic tour promo trailer, which includes gorgeous black-and-white stills of the two straddling a cow-skull-fronted motorbike. It turns out, the artistic imagery is a deliberate reference and homage to the 1970's classic African film, Touki Bouki.

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Who watched the 2019 VMA's? We're proud to see our own Director X win awards for his video Con Altura - ROSALIA, J Balvin at this year's awards. Con Altura won Best Latin Video and Best Choreography!

Drake's 'Hotline Bling' video remains one of the most-memed moments of the past few years, with the OVO boss' goofy dance moves inspiring a wide array of parodies from good (Ellen's fake Bernie Sanders) to terrible (Donald Trump on SNL). The video dropped in October 2015 and has since earned over 1.5 billion YouTube views. Genius linked up with Director X to break down how the legendary video came together.

View the full interview and video here

Australian rapstress Iggy Azalea and British alt-pop songbird Charli XCX pay tribute to the '90s classic Clueless in the video for their single 'Fancy,' which recreates the film's most famous scenes with fastidious attention to detail. Azalea serves as a fine surrogate for Alicia Silverstone's Cher Horowitz in a series of iconic costumes and set pieces (the video was shot in the same school as Clueless), while Charli vamps convincingly on hook duty.

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Director Daps the Flex God talks the making of Migos' 'Bad and Boujee' video and more.'

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Billboard is celebrating the music video with a week's worth of content that looks at the past, present and future of the video, at a time when it seems to be as relevant as ever. Here, we spoke to Director X about some of the most iconic videos he's helmed during his two-decade career.

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Who's caught up on the 2017 VMAs? Luti Media is proud to announce that its directors were nominated for 5 awards.

Daps - Best Hip Hop Video for Migos' 'Bad and Boujee'

Colin Tilley - Video of the Year and Best Art Direction for DJ Khaled feat. Rihanna & Bryson Tiller 'Wild Thoughts'

Colin Tilley - Best Editing for Future 'Mask Off'

Colin Tilley - Best Visual Effects for Kyle 'iSpy'

Luti Fagbenle to speak at Cannes Lions 2017

Luti Fagbenle will join this year's speakers at Cannes Lions Festival of Creativity 2017. The Luti Media founder will join a panel of creative advertising experts for Mission Agnostic on Wednesday 21st, 11.00am, Cannes Lions Studio.

To celebrate the three breakthrough hip-hop artists of the year, the company is launching the inaugural RapCaviar Pantheon. According to a press release, the artists were decided by a combination of data and curation, in keeping with the curatorial approach of the RapCaviar playlist. For the launch, the company has created three life-size sculptures of this year's inductees - Metro Boomin, SZA and21 Savage, which will be unveiled in an exhibition Thursday night at the Brooklyn Museum.

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Excited to share our new comedy series MAXXX, written, directed and starring O-T Fagbenle for Luti Media and Channel 4.

WATCH EPISODES HERE

Follow MAXXX on Instagram, @OfficialMaxxx, and Twitter, @OfficialMaxxx, for the latest updates.

Winner of the first Digital Vanguard Award is the pioneering producer LUTI FAGBENLE, one of the UK's top digital producers and founder and CEO of LUTI MEDIA, the hugely succesful UK digital production company working across music promos, commercials and films.

Luti is a BAFTA-nominated film producer and entrepreneur and in 2006 Luti founded the innovative production company Luti Media. The company has produced hundreds of music videos, commercials and films. Their work has been honoured with nominations and awards from the MTV VMAs, BAFTA, The MOBO Awards, Virgin Media Shorts, the UKMVAs and others. In 2013 Luti's video for One Direction 'Best Song Ever' broke the record on VEVO for views in 24 hours.

He is best known for producing music videos for high profile recording artists such as One Direction, Nicki Minaj, Missy Elliott, Kanye West, Snoop Dogg, Cheryl Cole, Olly Murs, The Wanted, Flo Rida, Nicole Scherzinger, Akon, Pitbull, JLS and Girls Aloud. Luti is a frequent collaborator with high profile international Directors such as Colin Tilley, Director X, Anthony Mandler, Kanye West, Ray Kay, Marc Klasfeld and others.

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'BOUHA KAZMI FOR ANYA HINDMARCH'S LONDON FASHION WEEK'

Watch the latest beautifully executed collaboration between veteran British fashion designer Anya Hindmarch and Luti Media director Bouha Kazmi - Circulus Spring Summer 201

Watch here

Director X's first foray into installation art 'Death of the Sun' became the centrepiece of prestigious Tornoto art festival Nuit Blanche, and now it has gone on tour with Drake. The large scale mixed media piece is an immersive experience where the observer will witness a massive sculpture of the sun as it progresses through its life cycle. A deeply personal and highly evocative meditation on human mortality and people's individual place in the universe, this installation portrays the death of the star that sustains this planet.

Luti Media directors Bouha Kazmi and Director X have been nominated for Best British Artist Video at the 2017 BRIT AWARDS.

The Nominations are for:

Bouha Kazmi - Zayn Pillow talk -

Director X -Little Mix Hair
Check out the nominations, and remember to VOTE for our directors by clicking on the link VOTE FOR US

We are a hardworking, straight talking and dynamic organization. Small enough to give every project a custom approach and big enough to manage large scale international film productions. We've been able to work for some of the biggest brands in the world, and deliver on time, on budget and beyond expectations. We are Luti Media.

Within 24 hours of the release of Luti Media produced music video the single was propelled to Number One in 68 countries around the world.

The video, Directed by Bouha Kazmi, amassed over 9.5m views on YouTube in less than 24 hours and is currently the most watched video released this year. Not just the most watched music video its the most watched video on the internet of any kind this year.
Watch it here

New York-based director @LILINTERNET is now represented by Luti Media for all European Music videos and commercials.

His many achievements include directing videos for A-list artists such as Beyonce, Major Lazer, Diplo & Brooke Candy. Known for his raw, versatile imagination, his home-grown talent reveals an ability to create projects that capture a sense realism while also depicting hidden beauty.

Luti Media holds a reputation of signing directors that represent creativity in a unique way and are very excited to embark on this journey with @LILINTERNET.

@LILINTERNET most recently directed a new music video for Boy's Noise Overthrow a powerful clip with an unexpected twist.

The music video for 'Hotline Bling,' Directed by Luti Media's Director X, was just released and it has taken over all social media platforms! From the original video to parodies, dub remakes, GIFs, and memes. People cannot get enough of Drake's interesting choice of choreography.

Director X expresses in multiple interviews that this is the exact reason behind all the attraction. Drake's dance moves were a huge part in planning the success of this video and not a coincidence at all.

X and Drake's keyword to the entire video was 'fun'--the result? Drake hitting that cha-cha and X's brilliant hot pink color scheme. What's more fun than dancing like nobody is watching? Ironically, the entire world is watching and loving every minute.

Director X one of Luti medias most prominent directors has been nominated for video of the year as well as best director by MMVA for DRAKES HOTLINE BLING video.

The visual for Hotline bling has almost 800 million views on YouTube and when released, caused an online and social media meme frenzy. The Internet saw celebrities and people all over the world re-enacting the video and drake.

Director X says that he hopes the video can inspire men to dance more.

MAXXX

JAY-Z + BEYONCE

Justin Bieber

A Parris Goebel Film For Justin Bieber

FUTURE + DRAKE

ALLUMUAH

ALEXANDER WANG

JD SPORTS

Adidas - Yung

Chronixx

Pretty Little Thing X Little Mix

BEATS BY DRE

ZAYN

STORMZY

ADIDAS - Streetball

Rita Ora - Poison

ANYA HINDMARCH

MIGOS + DRAKE

GAP

MIGOS

DEATH OF THE SUN

SEE AMERICA

ZAYN

POPCAAN

BMW + GOODWOOD

MIXTAPE

LUTI MEDIA IS AN AWARD WINNING PRODUCTION COMPANY AND CREATIVE TALENT AGENCY WITH OFFICES IN LONDON AND LA

featured work

JD

Maxxx

Alexander Wang

Beyonce & Jay-Z

Drake

Anya Hindmarch

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