DAPS is an award winning director whose work has gone on to generate billions of views. He is best known for directing music videos for artists such as Migos, Drake, Nicki Minaj, Cardi B, and Kendrick Lamar.
A British citizen of Nigerian descent; Daps was raised as a child of the world - living in several different regions across the globe, including Lagos, London, Soto Grande, Connecticut, North Carolina, Kentucky and Los Angeles. This has undoubtedly influenced his creative style and vision, with a distinctive voice that speaks of the rhythms and landscape of his international experience.
In 2016, he directed the video for Migos - Bad and Boujee- which went on to become a US number 1 and accumulated hundreds of millions of views. The video was nominated for -Video of the Year- and -Viewers Choice- at the 2017 BET Awards, and also acquired an MTV VMA nomination for -Best Hip-Hop Video-. Following the undeniable success of this video, Daps has gone on to direct several more successful Migos videos. These include -T-shirt-, which numerous publications have heralded as the best video of 2017. Daps received nominations for 2018 BET video of the year, and 2018 MTV VMA Hip Hop Video of the year for -Walk It Talk It-.
Daps is the only director ever to direct multiple genres from multiple countries that have gone on to reach #1 in those respective countries. As a creative, this level of intersectionality between Africa, UK, and the US is unparalleled.
In 2018, Daps created and directed the Christmas campaign for JD Sports, as well as executive producing the music. The campaign featured numerous brands and high profile talent, making Daps a name to watch in the commercial field.